Look out over the bustling Gaslamp Quarter from the rooftop of Andaz San Diego, where contemporary living spaces epitomize Californian cool. This historic building—originally opened in 1913 for the World’s Fair celebrating the completion of the Panama Canal—is within just a mile of the San Diego Convention Center and surrounded by vibrant nightlife.
Valet Parking: $12 for three hours; $10 per each additional hour; $52 maximum rate.
Self Parking: $32 overnight. Andaz San Diego has partnered with a local garage two blocks away, please let the host know if you would like to utilize the partner garage.
Other: Public transportation all over San Diego. One-way fares are $2.50, all-day fares are $6.
WHAT MERCHANTS CAN EXPECT
eCommerce Meetup San Diego kicks off September 12th, and you're invited to come out and learn all about Black Friday / Cyber Monday. Speakers will share strategies merchants can implement to ensure success during BFCM 2021. This includes a proven playbook that has doubled and tripled companies' online sales during BFCM.
Andaz Rooftop Patio is our meeting spot for the night, so bring a guest (or two) and spend the night networking with other eCommerce merchants. You're guaranteed to leave energized and inspired for BFCM and the holiday season.
Scott is the founder of Social Lite, a Shopify Partner sales and marketing agency, and the co-founder of Merchant Mastery, a training and coaching company for Shopify store owners. Scott and his team have helped hundreds of Shopify merchants around the globe scale their revenue with Facebook ads, Google ads, email marketing, and offer strategies along the customer journey. As certified Shopify Experts, Social Lite has hosted Shopify Meetups in cities throughout North America, and Scott has taught eCommerce strategies on industry-leading stages, podcasts, and webinars, including Shopify Compass, Privy Masterclass, Klaviyo Bootcamp, DigitalMarketer.com, and Digital Agency Expo in NYC. In 2020, Scott and his business partner Simon also started teaching a course at the University of Alberta on eCommerce sales.
7:00 PM PDT
HOW TO LEVERAGE eCOMMERCE OFFERS, EMAILS, AND ADS TO MAKE THIS YOUR MOST SUCCESSFUL SEASON YET
BFCM sales for Shopify stores increased from $2.9 billion worldwide in 2019 to $5.1 billion in 2020, which is a whopping 76% increase! And BFCM sales in 2021 are projected to be even higher. Needless to say, it’s one of the most important times of the year to amplify your annual sales.
In this presentation, you'll learn the exact BFCM strategies Courtney has used to grow dozens of Shopify stores over the past three years. Plan, build, and implement your campaign using ads, emails, and offers. Courtney will share real-world case studies of how she helped her clients increase their online revenue over BFCM.