SHOPIFY WEBINAR  

Selling on Shopify with

Strategic Storytelling

5 Simple Steps to Convert More Customers, Grow Daily Sales, and Build Continuous Momentum Using Your Shopify Brand Story

July 8th, 3 PM EDT

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Make 2025 your best year ever... by a long shot.

If you’ve validated that people love your product—but your growth feels stuck—you’re not alone.


In this free training, eCommerce expert, Scott Cunningham, will walk you through the repeatable, story-driven framework used by today’s most successful Shopify brands to unlock sustainable, compounding growth.


Your success story starts NOW.

What you’ll learn:


✔️ Five Stages of Growth – Know exactly what to focus on depending on where you’re at in your Shopify journey.


✔️ Strategic Storytelling Framework – How to tell your brand story in a way that makes purchasing an absolute no-brainer for your customers.


✔️ Evergreen Growth Engine – Build the daily sales system that works in the background, selling to new customers every single day.


✔️ Compounding Promo Phenomenon – Uncover how to compound your momentum, giving you exponential growth instead of starting from zero every quarter.

Uncover the exact Strategic Storytelling System used by 4,200+ Shopify founders to break past their sales ceilings... without hacks, heavy discounts, or trend-chasing.

Elizabetta grew from $5K to $284K/month in 18 months

Sapiens Child went from a $1K month to $100K/month in 16 months

Clare Duggan hit $157K in a single month after launching her story ad

The brands that win are the ones that market themselves clearly, consistently, and confidently as the only choice in their category. They don’t just compete—they stand apart.


When you can position your brand as the best at solving your customer’s deepest desire—better than anyone who came before—you become unstoppable, no matter what the market throws at you.

If you think you don’t have a “story”—you’re wrong.

The truth is, you absolutely do. You just need to learn how to tell it. 

We’ve used this framework across every category imaginable—beauty, apparel, home goods, specialty foods, you name it. This framework works whether you sell one product or one thousand, online or in person—or both.


Discover how to turn your product into a “Category of One” with a story that sells—on your website, in your ads, and across every customer touchpoint.


Believe us when we say, you don’t want to miss this one...


All live attendees will receive an exclusive bonus.

This training is perfect for:


✅ Shopify store owners who have validated their product and believe deeply in its success, but haven’t been able to unlock consistent growth


✅ Merchant’s looking for a system, not another trendy tactic, so they can scale their store with confidence.


✅ Relentless entrepreneurs who are willing to put in the work to make their business a success.

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Meet Your Shopify Sales Instructor

SCOTT CUNNINGHAM

FOUNDER @ SOCIAL LITE & MERCHANT MASTERY


Scott Cunningham is an award-winning ecommerce sales expert, entrepreneur, instructor, and speaker who has helped thousands of brands master their sales positioning with his OFFER HARMONICS framework — orchestrating the perfect offer at each stage of the buyer journey.

"There are a lot of good marketers out there, but there are very few great teachers, and that’s what I love about working with Scott Cunningham. He’s a great teacher and a great marketer who understands core principles."

Bethany Cowan | Traffic & Conversion Summit

"We can’t say enough about how helpful these bootcamps are. Merchant Mastery has helped us completely transform our business and take it from a side hustle to a full time gig that has just kept growing."

Monica Resendes | Blackhare Handprinted Graphic Goods

Our Commitment to Your Results

BEST-SELLING COURSES

You'll be learning from the best...literally. Merchant Mastery was acknowledged by Thinkific as the #1 best selling ecommerce course in 2022! 😮  How did we achieve this? The formula is simple: if store owners keep getting amazing results, you become a best-selling course.

AWARD-WINNING AGENCY TACTICS

Did you know? Everything taught by Merchant Mastery is based on real-world strategies that our agency has implemented with 100s of Shopify stores over the past decade.


We received the Agency of the Year Award from DigitalMarketer in 2022.

PROVEN PROMO STRATEGIES

Shopify stores of all shapes and sizes will benefit from these strategies.


Crawl: Stores generating <$100K/year

Walk: Stores with annual revenue between $100K-$1M

& Run: Stores earning $1M or more annually

Our renowned Shopify Webinars are focused on the latest online marketing trends for Shopify store owners and marketing teams who are looking to level up their sales! 


If you have a Shopify store and feel “stuck," then this is definitely the event for you! Bring your passion and questions for our team, and we promise you an insightful event filled with actionable strategies you can implement the moment you leave.

No matter what stage you are at in you Shopify journey, we can guarantee these strategies will transform how you look at marketing for your store. 

 

These strategies are the exact tactics we use at our sister agency, Social Lite with all of our clients.

This training will happen online on July 8th at 3 PM EST!

AS FEATURED ON...

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