OK, it doesn't just kind of suck. It sucks big time. Did you know that according to Shopify, out of every 10 customers that add a product to cart, 7 will abandon the purchase?!
The thing about cart abandonment, however, is that it's the lowest hanging fruit — these shoppers have demonstrated high intent to purchase, and they just haven't followed through with the transaction yet.
So as a store owner, you need every tactic in your toolkit to farm these sales opportunities.
The only way to grow a sustainable, profitable eCommerce business is to give your customers a reason to buy and to keep buying. Here are 6 offer ideas to encourage shopper to buy NOW.
